Offre emploi sur internet : Monster

offre emploi sur internet logo de monster

Offre emploi sur Internet : Monster fait beaucoup parler de lui ces derniers mois grâce, notamment, à une campagne offline puissante. Cependant cela fait bientôt 15 ans que la marque existe. Alors que le chômage en Europe est en forte croissance, Monster sort le bout de son nez. Hasard ? Pas vraiment…

offre emploi sur internet logo de monster

Monster : Bientôt 15 ans

Monster est née de la fusion entre the monster board et online career center. Deux sites de gestion de carrière. Monster.com se développe davantage sur l’ offre emploi sur internet. On informe de son C.V, ses compétences et ses expériences et on laisse la magie prendre ! Il est possible de candidater mais les entreprises peuvent aussi en profiter pour vous contacter directement. Evidemment, les profils « rares » auront beaucoup plus de succès.

Là où le site fait fort, c’est qu’il propose des offres en fonction du profil. Il est possible de recevoir chaque jour les dernières offres d’emplois correspondantes à votre profil par e-mail ou directement sur le site sous forme de bannière textuelle ciblée. C’est d’ailleurs sur ce point que monster a construit son business plan. Faire payer les entreprises afin qu’elles proposent leurs offres.

Avec près de 150 millions de CV dans leur base de données, la moitié serait en recherche active d’emploi. Pour satisfaire les très nombreux inscrits, le site propose près d’un million d’offres en continu. D’après le Journal Du Net, le site aurait accueilli plus d’un million de français en Février qui serait resté en moyenne plus de 8minutes.

Question communication, le site surfe sur un message fort : « find better », « find jobs on the go ». D’après Monster, trouver un job ou changer pour un meilleur c’est facile ! Sortez votre smartphone avec votre application Monster et regardez ce qu’il y a dans le coin. Simple comme bonjour pourrait on croire…

offre emploi sur internet : le chômage en levier de croissance ?

Si Linkedin et Viadeo sont les sites les plus connus pour la recherche d’emploi, monster.com est un site qui grimpe.

Pour comprendre le succès des offres d’emploi sur internet, il suffit parfois de regarder les chiffres du chômage. En France c’est pas moins de 10,2% de la population qui recherche un travail. Si ce chiffre est terrible pour la population française, il est très intéressant pour les sites d’emplois. Ainsi, Monster, cadremploi, Apec, Indeed ou les très connus linkedin et viadeo en profitent pleinement.  Mieux encore, c’est près de 14 millions de français (soient plus de 30% de la population) qui se sont connectés sur un site d’offre d’emploi. Avec 28 minutes passées par mois en moyenne, le marché est en pleine croissance. Et quand on regarde la situation de l’Union Européenne, le marché parait être « prometteur » …

 

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14 Commentaires

  1. Marc Suchet

    Bonjour Florian,

    Merci pour cet article valorisant Monster.

    En tant que Directeur Marketing chez Monster, je vous propose de répondre à vos éventuelles questions et de vous apporter des informations complémentaires sur notre stratégie Marketing.
    N'hésitez donc pas à me contacter sur mon adresse email pro directement si vous le souhaitez: marc.suchet@monster.fr.

    Cordialement,
    Marc Suchet

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  2. Nik

    L’Angleterre s est toujours montre9e becauoup plus dynamique que la France en terme de politique d emploi. Voile0 encore une ide9e moderne et et re9ellement utile dans le contexte de morosite9 actuelle.Bravo pour le blog.

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  3. That’s a posting full of insight!

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  5. I’ll try to put this to good use immediately.

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